A LATE-NIGHT FOODIE
RESTAURANT
Overview
Munchies: Where Vibrancy Meets Comfort
Nestled in the heart of Westport, Munchies beckons late-night foodies and casual meet-up enthusiasts alike with its vibrant atmosphere and tempting array of comfort foods. Munchies prides itself on its lively vibe, where the energy of the city melds seamlessly with the aromas of sizzling dishes and the clinking of glasses. The drink menu at Munchies is a testament to the art of mixology, boasting an impressive selection of craft cocktails, local brews, and fine wines. Whether you're craving a classic Old Fashioned or a refreshing artisanal beer, the skilled bartenders are ready to craft your libation of choice, ensuring that every sip is a symphony of flavor.
The Ask
To fully capture the essence of our late-night comfort restaurant, we need a cohesive brand identity that blends bold creativity, nostalgia, and modern energy. From the menu design to the logo and color palette, every element should reflect inviting, soulful, and visually striking.
KEEPING IT SIMPLE
When designing for the packaging I developed the high yellow look that comes from the logo to enforce branding. With this in mind, the logo itself made the packaging look minimalistic which isn’t something this project called for so I placed the most popular eating items, because who doesnt like pizza and burgers?